Airports are growth retail markets for travelers of all ages. Purchasing decisions are increasingly emotional and experiential, and we shop and dine in blended, seamless ways where we live, work, play and travel. So, what does a future ready airport look like? Imagine landside and airside experiences that rival the best high streets, cultural institutions, and lifestyle centers.
Airports Are Retail Cities Read More »
Resort activations allow brands to test new markets and formats with limited capital commitment. And arguably more important, they allow them to reach consumers in a leisure mindset, open to inspiration, primed to share on social media and psychologically removed from the friction of everyday life.
The Resort Retail Opportunity Read More »
Operationally rigorous retail is harder to replicate than it appears. It requires clear strategic priorities, disciplined assortment planning, and investment in format evolution. It demands alignment among merchandising, real estate, design, operations and the buy-in of the workforce. It requires the organization’s maturity to say no when necessary.
A Store Is a Strategic Engine Read More »
Repositioning malls from single-purpose points of transaction into dynamic community forums promoting human interaction is the sustainable reinvention of irrelevant malls. But, given the ginormous price tag involved, there are only a finite number of malls destined for such rejuvenation. The vast majority will perish.
Southdale Center Turns 70; Then What? Read More »
Successful eyewear rivals the versatility of today’s designer handbag collections. Customers blend moods, styles, and personal expression throughout their everyday lives. For fashionistas (and the easily bored), multiple branded eyewear is the norm, not unlike a closet full of handbags.
Eyewear Outperforms Luxury Categories Read More »
Retail is in a moment of transition. It is missing something fundamental: a systems thinking approach to making decisions with the operational infrastructure to support them. Asynchronous decision-making is not only a hidden cost, but it can also overwhelm a store masquerading as. Fulfillment center.
A Store Is Not a Fulfillment Center Read More »
Join Shelley and Liza Amlani, principal and founder of Retail Strategy Group and co-author of The Material Life, as they discuss why design innovation is typically mismatched with process innovation in the fashion supply chain, and what the consequences are.
Why Materials Should Lead Design Read More »
How do retailers replace transactions with emotional connection? And the answer is: Retailers need to figure out how to bridge a brand concept to a physical experience, and most are failing.
A Store Is Not a Strategy Read More »
The main floor of Bloomingdale’s New York locations offers a dazzling experience for shoppers intoxicated by jewelry, cosmetics, and checkerboard floors. In fact, you could say it’s downright surrealist.
A Look at Retail Through a New Lens Read More »
Urban Outfitters is launching a new store experience—one they insist is driven by “customer insight and market preferences.” Walk in and the whole thing feels less like a modern retail vision and more like a 90s Limited Too reboot that nobody asked for.
Urban Outfitters’ New Store Design Is Far from the Mark Read More »
