Aging QVC Pins Its Dreams on TikTok
QVC bets on TikTok and its “Age of Possibility” campaign to reverse declining sales and reconnect with women over 50 amid steep losses.
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Indonesia’s eCommerce Economy Driven by Innovation
After China, Indonesia is Asia’s largest digital ecosystem retail battleground, currently dominated by GoTo, Grab and Shopee. Indonesia’s 250 million consumers enjoy an advanced, vibrant ecosystem with choices of digital wallets and app-based shopping fueled by home-grown digital retailers and
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Winter Arrives for Ecommerce Darlings
Just a year or two ago, many people believed that the Covid-19 pandemic had sparked a massive, permanent acceleration of ecommerce adoption. This thesis became the conventional wisdom among executives at pure-play ecommerce retailers and other companies that stood to
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