Where Is Gen Z Watching Ads

Where Is Gen Z Watching Ads?

The ads that actually capture Gen Z’s attention aren’t on the social platforms you’d expect—and that can make all the difference for brands. YouTube is unlike social feeds, where it’s easy to swipe past sponsored posts in a split second, Viewers often have to watch at least part of an ad before getting to the content they clicked on.

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Dont Count Shein Out Yet

Don’t Count Shein Out, Yet

The business world thinks Shein’s recent Hong Kong IPO —which valued the Chinese ecommerce fashion giant at only a quarter of its 2022 high—is a sign of the company’s downfall. While Shein probably should have listed in Hong Kong years earlier, observers are wrong to see Shein’s stock market debut as a failure; more likely it is a new beginning.

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Everlane The Robin Report Retail Miss of the Week 05. 23.26

Everlane: The Robin Report Retail Miss of the Week, 05. 23. 26

Everlane, which brought a new sense of values and design to the fashion world, is being acquired by Shein, the Chinese-derived direct seller best known for cheap knockoffs and highly disposable merchandise. This follows Allbirds fire sale to a brand aggregator and, just to make matters worse, its announcement that it was transitioning into some sort of an AI company. Really?

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GameStop: The Robin Report Retail Miss of the Week, 05. 9. 2026

Ryan Cohen always has big ideas. Some like Chewy.com, the successful pet products online retailer that he co-founded and eventually sold for $3.35 billion, turn out to be great ideas. And some, like his aborted takeover attempt of the original Bed Bath & Beyond, turn out to be big busts. Now Cohen has his biggest idea ever: GameStop, the gaming retailer he is CEO of, is trying to buy eBay, a company three times the size of his. To do so will take an enormous amount of financing (try $9.4 billion in cash and up to $20 billion in debt), which is often the kiss of death for any retail business. And eBay is no big Hit either this week; it has zigged and zagged its business strategy for decades with varying degrees of success. Same as Cohen, who has also played the meme-stock scam as well as anybody. He always aims high; it’s just that very often his aim is not very good.

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