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Experience

Are TikTok Videos Killing Instagram Reels?

To do Instagram Reels or TikTok Video? That is the question for brands doing social media and influencer marketing in 2024. There’s been a surge in brands sharing video content across Meta and TikTok. Meta recently announced that its algorithm

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Asian Global Luxury
Strategy

Asian Global Luxury in Flux

In 2023, demand seemed to be driving a revival of good fortune for the Asian global luxury industry. Prada reported a 21 percent rise in retail revenue and 62 percent in net profit in the first half of 2023, with

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Pepsico
Operations

Carrefour and PepsiCo Battle Over Pricing

Shrinkflation is not a new phenomenon, but the practice has ramped up over the past couple of years, with many major brands sensitive about raising the price preferring to downsize and apparently hold the retail price. Now Carrefour and PepsiCo

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Retail Podcast
Opinion

True Crime Retail Podcast

There was a time we could still envision when going to the mall used to be a joyous activity. Even an aspirational one. Even a social one. A place where people, especially young ones, wanted to spend their time and

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Shopify vs. Amazon
Strategy

Head on Head with Shopify and Amazon

In the question of Shopify vs. Amazon, you can see it’s been an active three years for Shopify. After peaking in 2021, Shopify stock dipped by 70 percent to hit a new low at the beginning of 2023. Fortunately for

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Strategy

Reversal of Fortune in the Luxury Market

The New Year has already been tough in the luxury market. The stock valuations of 18 out of 20 major luxury goods companies that Bank of America tracks have declined by some 16 percent from their 2023 highs. Most notable

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Experience

MIA: Gen Alpha Beauty Retail

I’m the mother of four beautiful members of Generation Alpha. Three of my children are girls and, for the most part, I’ve allowed them to explore their own interests with a smidge of autonomy. So far, their interests have gravitated

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