Dont Count Shein Out Yet

Don’t Count Shein Out, Yet

The business world thinks Shein’s recent Hong Kong IPO —which valued the Chinese ecommerce fashion giant at only a quarter of its 2022 high—is a sign of the company’s downfall. While Shein probably should have listed in Hong Kong years earlier, observers are wrong to see Shein’s stock market debut as a failure; more likely it is a new beginning.

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The New DMZ

The New DMZ

The boom and bust of Korea’s AI-fuelled financial markets could be foreshadowing a wider global meltdown. The way its digital natives are dealing with their reversed fortunes could also be a leading indicator of how the rest of the world’s consumers will cope.

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EU Dispatch European Luxury Feels the Heat

EU Dispatch: European Luxury Feels the Heat

Fashion brands are facing the prospect of higher inventory costs thanks to an EU ban on destroying unsold apparel, accessories and footwear. As of July 19, large companies are now prohibited from incinerating or sending unsold products to landfill. Why major brands ever thought this was morally justifiable is another question. The new rules also cover customer returns and force fashion retailers to prioritize selling products through discounts or alternative markets, donating them or preparing them for reuse.

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EUs Backlash Against Asia

EU’s Backlash Against Asia

Asia’s infatuation with Western expansion has hit a few speed bumps. EU legislators and watchdogs have put guardrails in place against the proliferation of cheap, unsustainable imports, and brands are devising production alternatives to dependence on Chinese manufacturing. Consumer sentiment is changing, and questions have been raised about whether the Chinese model is durable in the long term.

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