Do you know how to unlock the hidden opportunities in what your customers aren’t telling you? Traditional consumer research captures what customers say they want but misses the subconscious decisions driving 85 percent of purchasing behavior.
Watch What Your Customers Do, Not Say Read More »
AI may replace some marketing functions as a more precise, cost-efficient way to reach and retain customers. Join Shelley and Greg Licciardi, Vice President of Sponsorships and Partner Programs at the Association of National Advertisers, as they explore how successful brands are balancing hyper-personalization with authentic human connection.
The Retail Marketing Test: AI or Human? Read More »
Wholesale is evolving—brands thrive by embracing strategic partnerships over DTC myths, adapting to retail shifts and smarter merchandising.
Wholesale Isn’t Dead, It’s Revitalizing Growth Read More »
Retailers face disruption as profits drop; bold tech and AI investments in physical stores are key to thriving in a shifting retail landscape.
Market Chaos Demands New In-Store Retail Strategies Read More »
Retail’s decline stems from outdated demographics; success now comes from emotional insights, trust, and authentic, value-driven marketing.
Marketing Newsflash: Demographics Are So Over Read More »
“Trump Majeure” is reshaping retail, as tariffs squeeze small businesses while big players use scale to survive and consolidate the market.
Trump Majeure Surprise: Tariffs Trigger Retail Collaboration Read More »
Experts discuss tariff whiplash and how shifting trade policies push brands to rethink supply chains, efficiency, and sourcing strategies.
Reeling from Tariff Whiplash Read More »
Retail faces a major shift from AI, supply chains, and consumer demands—only innovators will thrive amid this rapid industry transformation.
How to Bridge the Retail Tectonic Shift Read More »
Retailers face tariff chaos as sectors adapt unevenly—apparel shows resilience while small businesses struggle amid shifting global trade policies.
The Tariff Storm: Navigating the Harsh Inequity of Global Trade Read More »
LVMH adapts to 2025’s market shifts with digital storytelling, experiential retail, and strategic moves to redefine and sustain luxury.
Luxury in Flux: LVMH’s American Gambit Read More »
