In an era of dwindling attention spans, modern brands and retailers face the challenge of creating meaningful statements from digital fluff. Classical knowledge is a differentiator in an oversaturated, uninspired market. Savvy, modern consumers distinguish themselves not just by donning specific styles, but by their knowledge of the culture their style reflects. Knowledge is the new currency.
Fenty Beauty Goes to the Classics Read More »
Join Shelley and Gary Sankary, Retail Lead at Esri, as they discuss risk assessment and reveal the strategies and forensics tools retailers can use to reverse this ORC tide. They explain how data sharing, facial recognition, parking lot surveillance, escape routes, license plate readers, timing analysis, heat maps, RFID scanning tools and high-tech security cameras that are loaded with heat and sonic sensors that are valuable ammunition in arsenals to fight retail crime.
Are Your ORC Forensics Up to Date? Read More »
New York is among the world’s most demanding retail laboratories, a city where brand and corporate strategy are simultaneously executed and judged by an endless cascade of critics. The city’s prestige is intact, but the emotional center of fashion gravity has migrated south from Midtown.
New York Is Experiencing a Retail Sea Change Read More »
Social media mockery and behind-the-scenes drama at Lululemon could make things even more difficult for the brand as they navigate a niche that they no longer dominate.
Gen Z has the power today to make or break a brand. Loss of core values and virality, like in Glossier’s case, kills cultural relevance. Once a brand falls out of everyday conversation, especially in Gen Z’s social media landscape, it’s incredibly difficult to recover.
Glossier’s Future Doesn’t Look Good Read More »
We have spent the last decade obsessed with the “how” of commerce. We chased the frictionless transaction, lightning-fast delivery, and the algorithmic precision of the digital shelf. But as we move into 2026, the retail industry is hitting a wall of diminishing returns. The more relevant question is the “why” of commerce.
12 Emerging Rules and Predictions for Retail Read More »
A central marketing question for retail leaders today is simple: How do you reach and convert a buyer whose journey is increasingly mediated by AI? By understanding the intent behind a user’s search and matching it to relevant merchants and menu items, brands can drive double-digit improvements in click rates.
AI Visibility Demands Its Own Retail Strategy Read More »
Repositioning malls from single-purpose points of transaction into dynamic community forums promoting human interaction is the sustainable reinvention of irrelevant malls. But, given the ginormous price tag involved, there are only a finite number of malls destined for such rejuvenation. The vast majority will perish.
Southdale Center Turns 70; Then What? Read More »
Early data on gender disparities in workforce AI training and encouragement show that the workplace of the future might be even less inclusive. McKinsey reports that fewer entry-level women (21 percent) report that their managers have encouraged them to use AI, compared with 33 percent of entry-level men.
There’s an AI Encouragement Gap Read More »
Successful eyewear rivals the versatility of today’s designer handbag collections. Customers blend moods, styles, and personal expression throughout their everyday lives. For fashionistas (and the easily bored), multiple branded eyewear is the norm, not unlike a closet full of handbags.
Eyewear Outperforms Luxury Categories Read More »
