I am of course not exactly objective about this topic, but when a major new research report confirms it, that’s a big deal. Baby boomers, it turns out, aren’t quite done making their mark on good old conspicuous consumption. Turns […]
The Boomers Aren’t Quite Done…Well, Booming Read More »
Here’s the trendline: A significant shift in Pre-Black Friday sales has occurred over the past several years as retailers move from a cascade of big one-day promotions to deals that “drip” over a longer time period. “The creep of pre-Black
The Pre-Black Friday Phenomenon Read More »
For many next-gen consumers, the term “trusted brand” seems like an oxymoron. The combined 140 million Gen Y (aka millennial) and Gen Z cohorts are responsible for a combined $165 billion in annual U.S. sales. Yet they influence a staggering
Carhartt and Red Wing: Everything Old Is New Again Read More »
Perhaps if you started business in 1885 and have a formidable literary and artist legacy going back nearly two centuries with the same family running the show — and have created an institution over all those years in an achingly
How an Iconic Parisian Café Plans to Conquer the Retail World Read More »
“The T Swift Effect” aka “The Taylor Effect” sounds like a seismic happening. If Taylor Swift has ever held a concert in your town, or if you have a Swiftie in your family, you already know that “seismic happening” is
What The Taylor Swift Effect Tells Us About Branding Read More »
Unlike synthetic, petroleum-based textiles like polyester, nylon and acrylic, which produce microplastic pollution and can take hundreds of years to decompose, cotton biodegrades quickly, something the International Cotton Advisory Committee (ICAC) points out. It calls cotton “a natural fiber like
How Cotton Can Help Protect the Planet Read More »
Here’s a glimpse of a strategic disaster. I gave Amazon CEO, Andy Jassy, kudos as he took the top job as, in my opinion, Amazon was slipping into maturity. I said the meteoric ecommerce frontrunner needed a level-headed business professional
Amazon Dumps Yet Another Failed Brick-and-Mortar Experiment Read More »
Things are starting to click again at Meta. Throughout 2022, the company’s outlook was clouded by metaverse malaise as the NFT hype was evaporating and skeptics penned obituaries for Meta’s metaverse. Doubters questioned Mark Zuckerberg’s priorities and control; share prices
Meta’s Strategic Transformation Yields Impressive Results Read More »
When did social media stop feeling like an option and start feeling like a responsibility? Few members of Generation Z and Gen Alpha, which include anyone born between 1997 and 2020, know of a life that’s not comprised of juggling
REI and Dove Are Changing the Next-Gen Social Media Crisis Read More »
Only six new retail CEOs in a 2022/23 Korn Ferry study were women, clocking in at 15 percent. And even more troubling, half the companies with a previous female CEO replaced her with a man for a net loss of
Female Retail CEOs: MIA Read More »
