Articles on
Strategy
Facing Consumer Activism
Deborah Patton
March 10, 2025
We are operating in a climate of consumer activism and empowerment that can unfortunately show up in brand dislike, even hate, both of which make ...
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WHSmith: A 200+ Year-Old Icon in Danger
Mark Faithfull
February 25, 2025
WHSmith, a historic UK retailer, plans to sell its struggling domestic stores to focus on its successful global travel retail business.
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OK Gen X: Purchasing Behavior of the Sandwich Generation
Jasmine Glasheen
February 10, 2025
Gen X, the "Sandwich Generation," values quality, brand loyalty, and transparency. Target them with value-driven marketing for lasting success.
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The Power of the Solo Travel Economy
Glyn Atwal
February 5, 2025
Solo travel is growing fast, projected to hit $200B by 2032, driven by shifting demographics, financial independence, and evolving consumer trends.
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The University of Arizona Campus Store Transformation
Gwen Morrison
January 27, 2025
See how the University of Arizona Campus Store replaces textbooks with tech, branded goods, and innovative shopping experiences for students.
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The Story of Next Retail Success
Mark Faithfull
January 15, 2025
Next Retail thrives on strategic foresight, brand expansion, and digital innovation, with CEO Wolfson steering it into a global multi-brand leader.
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Bal Harbour Mall on Wheels: Pop-Up Retail Innovation
Pam Danziger
January 9, 2025
Bal Harbour Shops reinvents malls with 'Bal Harbour Access,' a luxury pop-up bringing exclusive brands and dining to underserved markets.
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Peek & Cloppenburg Conscious Fashion Store Bets Big
Mark Faithfull
January 8, 2025
Peek & Cloppenburg's Conscious Fashion Store in Berlin merges eco-friendly collections with sustainability innovation, proving green fashion can sell.
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