Tapping into Gen Z’s purchasing power means acknowledging the ideological fault lines that run through the generation—and building assortments that don’t try to blur them ...

Luxe brands realize it is more than fair to trust clients with their most scarce resource: Authenticity. It is becoming the essential differentiator. People want ...

Retailers have to take tangible metrics like productivity seriously as a red flag on employee wellbeing. Think about it: Can a disengaged retail worker in ...

Fashion’s old engines—luxury department stores, fashion magazines, global catwalks—are sputtering. Like the sewing machine that migrated from New York to Kolkata in search of cheaper ...

Retail influencers drive online and in-store sales through live events, creator products, and authentic, staff-generated social media content.

Gen Z sees personal data as currency—sharing it for fun with friends, but demanding transparency and compensation from brands and retailers.

Gen Z women reject male-gaze fashion, embracing bold, individual styles that prioritize autonomy and self-expression over traditional norms.

Gen Z's nostalgic trend demands authenticity—retro fashion, second-hand style, and real throwbacks. Nostalgia-washing won't work.