My favorite 14-year-old girl, like so many in her generation, is lost without her phone. In spite of school, sports, eating and sleeping, she spends almost eight hours a day on social media. Instagram and Snapchat are her addictions. Selfies […]
A Socio-Anthro Take on the State of Shopping Read More »
Joe Spellman was a sweet, loving human being who would always find time to help, console, advise or just be a friend to anybody who reached out to him. His charisma, wrapped in warmth, a smile and a twinkle in
In Tribute to Joe Spellman Read More »
Macy’s recently licensed 300-square-foot shops to Best Buy in 10 of its stores as a test. This is just one more example of how savvy retailers envision the future retail business model. The future model, using Macy’s as an example,
Macy’s, Best Buy and Others Read More »
We’ve entered an age when words like \”hand-crafted,\” \”artisanal\” and \”passionate\” are turning consumer heads the way \”low price\” once did. In response, ubiquitous beer brands are producing small-batch IPAs and major recording artists are releasing new albums on vinyl.
The Importance of Authenticity Read More »
I have seen sheets—high-thread-count, perfectly percale, cotton as soft as a baby’s bottom—made…and it’s not a pretty sight. Can you say formaldehyde? While all kinds of cause celebs are breaking out over what goes into the food we eat, we
Retail customer behavior is evolving rapidly. Customers today are constantly seeking more value for their money and brand loyalty has suffered as a result. Customers have become more demanding, have higher expectations for engagement, are less tolerant, have a shorter
Maximize VoC ROI and Improve Profitability in Retail Read More »
America loves fighters. America loves winners. And America loves fighters and winners even more passionately when they represent the underdogs. Does Donald Trump come to mind, not as an underdog himself, but someone who represents them? And guess what? A
Trump Will Win The Nomination Read More »
Back in the 1950s with McCarthyism barely in the rearview, my parents always warned me never to sign anything for fear I would be a branded a Communist agitator. I was 6 at the time. In the 1960s and 1970s
Navigating the Turbulent Waters Of Social Activism Read More »
Changing Pillars of Luxe The luxury industry is steeped in heritage that is paramount to brand positioning, so it’s no surprise that it lacks the flexibility required of 21st century companies. Luxury brands are being pulled into the digital age
2015 Luxury Disruption Chaos & Hope Read More »
It isn’t Arthur Ashe Stadium, but as far as all-eyes-on-you public venues go, New York City’s heavily trafficked Bryant Park is pretty up there. So in late August, in the run-up to the 2015 U.S. Open, it made solid marketing
