Articles on

Experience

Finally…The Death of Fast Fashion

Fast fashion was the trend that wouldn’t die. While consumers were concerned about product quality, as well as the environmental and ethical issues surrounding the ...
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AEO: Laser-Focused on Gen Z…and Winning

Consumer-focused would be an understatement in describing American Eagle Outfitter\’s huge competitive advantage. It\’s the major reason they are doing so well, even in the ...
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Best-Selling Product Categories of Conscious Capitalism

Need something to restore your faith in humanity during this time of global chaos? You might be surprised to learn that data from research firms ...
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Is Experience Worth Investing In?

Many of the newly launched retail experience formats we celebrated at the beginning of 2020 have been shuttered by the pandemic, leaving the industry to ...
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Musings: Post-Pan Beauty and Culture

As a high school junior, I got invited to a Spring Prom at a fancy private school in Wellesley, Massachusetts by a girl I barely ...
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If You Can’t Join Them, Buy Them!

Walmart\’s bid (with Microsoft) to buy TikTok, the video-sharing social networking service, is a way for the juggernaut to continue to compete with Amazon. A ...
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Why This Is So Hard

Several Christmases ago I was invited to one of those Secret Santa holiday parties. I am always a hopeless failure at such under-$25 scavenger hunts, ...
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A New Breed of Influencers Emerge During Covid-19

“Influencer” has become a dirty word. Brands were slowly gravitating from macro to micro influencers before the pandemic. But “Covidiot” influencers such as Arielle Charnas––who ...
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