Join Lauren and Shelley as they reveal the weak spots of a trendy business where many beauty brands are off trend out of the gate to meet the demands of savvy customers. They discuss the antiquated 18-to-36-month product development cycle, agentic AI (Chat GPT) marketing that shrinks the time between researching and making a decision to buy and will eliminate the need for traditional advertising.
Fast Tracking the Beauty Industry Read More »
Join Shelley and Misty Skolnick, Co-owner of Uncle Jerry’s Pretzels as they discuss how this company in rural Pennsylvania has been producing handmade, 100% natural pretzels as healthy snack options for decades.
How Uncle Jerry’s Pretzels Is a Poster Child for Healthy Snacks Read More »
Shelley and Tom McGee, president and CEO of ICSC, discuss a mix of consumer trends that will impact holiday spending. It might surprise you to know that Gen X controls 33 percent of all spending (although only 19 percent of the U.S. population); so why are retailers still ignoring them?
A Preview of Mixed Holiday Spending Trends Read More »
When you are an architect who works on projects around the world, your perspective about American retail changes through a refined filter. Kevin Roche, Founder of Roche Design Strategy, has the advantage of understanding firsthand the power of Return on Experience (ROE).
Why Traditional Retail Stores Are Missing Return on Experience Read More »
Join Shelley and Melissa Gonzalez, Principal and founder of MG2 in a conversation about her new book, The Purpose Pivot, which explores why understanding your genuine zone of impact requires ruthlessly eliminating everything without purpose.
Leading with Impact and Purpose Read More »
Here’s a surprising fact: A workplace revolution is underway and fundamentally reimagining how ergonomics drives productivity and employee retention. With mandates of returns to office, companies are discovering that outdated workspace designs are accelerating turnover.
How to Get a Better Seat at the Table Read More »
The fashion industry’s stubborn reliance on outdated supply chain practices is bleeding profits and destroying consumer trust. Traditional approaches to sizing, inventory management, and trend forecasting are creating failures across the entire value chain, from excess inventory that decimates sustainability goals to astronomical return rates that crush margins.
AI Is Transforming the Fashion Supply Chain Read More »
Spoiler alert: The physical store is an experiential platform that can tap into retail media network ad spending projected to reach $100 billion by 2026. In a digital marketplace, dynamic advertising platforms leverage AI-powered analytics to capture real-time customers.
How to Build a Retail Media Empire Read More »
Primark’s strategic U.S. expansion started 10 years ago and is a master plan in calculated retail growth that could fundamentally reshape America’s affordable fashion landscape. Primark has 450 stores worldwide and 33 in the States.
Primark Sets Its Sights on the States Read More »
Crisis management has become a requisite strategy in today’s fractious marketplace. The socio-political landscape has become a minefield for retailers where one misstep can trigger unprecedented consumer backlash and boycotts.
Why Retailers Are Becoming Political Casualties in Culture Wars Read More »
