If the staple of grunge core is tartan plaid, indie sleaze’s core staple is a pair of frayed black skinny jeans. Now that the trend is experiencing its second life, it’ll be rooted in structured workwear blazers and motorcycle jackets, rather than the greasy hair and smudged mascara still haunting millennials’ dreams.
Indie Sleaze Still Having a Moment Read More »
The American Eagle disaster proves that retailers can no longer afford to confuse stock market performance with DEI awareness. Not in an era when customers dissect corporate messaging, then build communities around it on social media. The Sweeney ad demonstrates what happens when a company’s entire chain of command neglects to question the implications of what they’re putting out in the world, or how that messaging fits into the global climate.
American Eagle’s Sydney Sweeney Ad Spawns a Culture War Read More »
Generation X is better situated to survive the technological assault on consumers’ economic prospects. They may be leveraged between responsibilities to their aging parents and Zennial children, but they don’t face the student debt, housing, and career crises throttling subsequent generations.
Which Next Gens Have Spending Power? Read More »
AI Girlfriend Scout, a paid subscription service, claims, “Whether you’re looking for emotional support, entertaining conversation, or a judgment-free space to be yourself, this in-depth comparison will help you choose the right AI girlfriend for your specific needs.”
Companion AI Is Your Direct Line to Gen Alpha Read More »
Trust is built in the quiet moments, researching a company’s comments on TikTok and the user-submitted product photos on their Amazon reviews. Loyalty, in turn, is built through the subtle signals of shared language and value alignment, made visible when brands operate transparently, consistently, and with a clear sense of identity.
For Next Gens, Fandom=Trust Read More »
As Gen Z disrupts the latest disruption (AI), they have adapted GPT models, rewriting the rules to perform off-label tasks and are shaping a new communications stream. The tech platforms have noticed, recognized the potential, and are following their lead.
Beyond the Influencer: Why Gen Z Loves AI Read More »
Lululemon’s chances of prevailing and being compensated for lost profits, receiving royalties and/or unspecified damages are slim to none. In such cases, it isn’t enough to prove product patents or trade dress were copied – and that’s particularly hard where fashion is concerned. The plaintiff must also prove that the offending party intended to trick customers into thinking they were getting the real thing.
Lululemon’s Lawsuit with Costco: Grasping at Straws Read More »
Retailers have to take tangible metrics like productivity seriously as a red flag on employee wellbeing. Think about it: Can a disengaged retail worker in a luxury store truly deliver exceptional customer service? Can a disconnected employee at a trendy boutique contribute to a positive customer experience?
Facing the Facts: Workforce Mental Health Decline Read More »
Fashion’s old engines—luxury department stores, fashion magazines, global catwalks—are sputtering. Like the sewing machine that migrated from New York to Kolkata in search of cheaper labor, the entire supply chain must now adapt. Rapid prototyping, short runs, and AI-driven demand forecasting are critical.
Are You Kwell? Are You Sure? Read More »
Retail influencers drive online and in-store sales through live events, creator products, and authentic, staff-generated social media content.
The Power of Retail Influencers Read More »
