Foreseeing issues of succession, Armani created the Giorgio Armani Foundation in 2016 (when he was 82) to ensure continuous guidance for the company’s future management and protect the values and principles that have always inspired the founder’s creative and entrepreneurial activities.
What’s the Future for Armani? Read More »
For brands and conglomerates, such as LVMH and Kering, that have exposure to both aspirational and legacy luxury consumer segments, it’s essential to do a better job of identifying aspirational consumers and tracking their evolution along their luxury journey toward becoming elite customers. This demands insight into how identity is shaped and reshaped over time. The real differentiator is understanding the deep drivers that anchor someone to a brand, even in times of economic friction.
Aspirationals Compromise Luxury Brands Read More »
Tapping into Gen Z’s purchasing power means acknowledging the ideological fault lines that run through the generation—and building assortments that don’t try to blur them and respectfully reflect them. By treating sourcing inventory and marketing as a conversation, retailers can cater to both sides of the spectrum without alienating either.
Gen Z Traditionalists: A Generational Misperception Read More »
Luxe brands realize it is more than fair to trust clients with their most scarce resource: Authenticity. It is becoming the essential differentiator. People want the genesis story of the brand, its inspirations, its current creative force, its – dare we say it? – relevance to them.
Surprising Collabs Empower Customers Read More »
Printemps NY reinvents shopping with a luxury, experiential concept store blending retail, art, and hospitality for affluent, curious consumers.
Printemps New York High Concept: Will It Work? Read More »
U.S. retailers face declining sales as international tourist visits drop due to trade policies, border issues, and shifting global travel trends.
Is the International Tourist Retail Dollar at Risk? Read More »
LVMH adapts to 2025’s market shifts with digital storytelling, experiential retail, and strategic moves to redefine and sustain luxury.
Luxury in Flux: LVMH’s American Gambit Read More »
LVMH stays top-of-mind through bold marketing, cultural moments, and creativity despite sales slump and luxury market shifts.
LVMH Spends Its Way to Be Top of Mind Read More »
Miu Miu defies the luxury slump with viral products, cultural cachet, and community appeal, driving a 93.2% sales surge and topping Q4 2024.
What Luxury Brands Can Learn from Hottest Brand Miu Miu Read More »
