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Experience

Pete Nordstrom Is a True Innovator and Storyteller

Earlier this year, Pete Nordstrom, president and chief brand officer of the retailer that bears his family name, launched Nordy Pod, a podcast or as ...
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The Reinvention of Curation

The display greeting you at the doorway is a huge geode of crystal amethyst; the asking price is $2000. Behind it is a mannequin wearing ...
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Will Gen Z’s Mental Health Challenges Bring About Societal Change?

What does it take to create revolution? The answer, in part, is the willingness to buck against societal norms in ways that put one’s own ...
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The LARPing World Comes to Mainstream Retail

LARP or Live Action Roleplay is no longer relegated to creative high schoolers in parking lots. As we emerge from the pandemic, consumers of all ...
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The New Age of Wellness: Retailers, Listen Up!

Amidst rising inflation, crippling student debt, unaffordable housing, rounds of layoffs, a lingering pandemic, and a looming recession, workers of all ages are reaching a breaking ...
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Glossier’s Next Chapter

Readers, let us not forget this: Emily Weiss, after founding a wildly successful blog that spawned an even more wildly successful beauty brand, is still ...
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Is Best Buy Unplugged?

Best Buy, under Hubert Joly’s run as CEO, defied the odds and became one of the great turnaround stories in recent retail history. Ever since ...
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Return on Experience, the New Metric

ROI, or return on investment, has been the standard gauge for retailers attempting to quantify how expenditures lead to sales outcomes. Now in an era ...
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