Articles on
Management
Millennials at Work
The Robin Report
December 7, 2015
The future of the Millennial workspace has finally hit its apex: from bringing our home to the office and the new extremes of socializing in ...
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Postcard from Havana: Far Away, So Close
Deborah Patton
November 23, 2015
Photos by Bruce Byers I was in Havana on August 14th, the day the American flag was reinstated in front of the American Embassy, still ...
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Retail Could Become the Hunger Games
Kate Newlin
November 23, 2015
The world, just at this moment, is riveted by the spectacle of a precariously balanced high wire act in something approximating Hunger Games cum Circus ...
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Navigating the Turbulent Waters Of Social Activism
Len Lewis
September 14, 2015
Back in the 1950s with McCarthyism barely in the rearview, my parents always warned me never to sign anything for fear I would be a ...
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The Changing Roles of Retail CMOs and Their 5 New Imperatives
Marc Dietz
August 31, 2015
There’s a lot of buzz these days about new CMO imperatives around customer experience, and it’s often spoken in the same breath with age-old priorities ...
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Polo Ralph Lauren – Adventures in Brand Architecture
Jane Singer
August 17, 2015
A New Take on an Old Story In 2004, Ralph Lauren launched Rugby, a new brand to appeal to a new customer. The company was ...
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Old Power Brands Are Asleep
Robin Lewis
August 12, 2015
Sephora Leads a Wake Up Call One thing the overly heralded tech-driven start-ups do not have is brand recognition. They do not have the indelible ...
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Stores Are the New Black
Robin Lewis
August 10, 2015
Terry Lundgren, CEO of Macy’s, borrowed this quote during his opening remarks at the University of Arizona Global Retailing Conference in Tucson back in April, ...
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