This is the tale of two paths to brand building. One approach is through careful message management and paying a lot to keep that control. ...

Let me start with Walmart\’s Q3 2019 results, which by now, you are aware of. I will repeat the highlights only as a segue way ...

It begins now. The elders of the generation labeled \”Z\” will enter the active consumer class in 2020. This generation, born between 1996 and 2010 ...

One thing you can guarantee, put a pop-up in New York City, and they will come. In droves, actually. Kohl\’s came to town, albeit briefly, ...

Late in September, McKinsey & Company, the famed consulting firm that every year hires left-brained Ivy League MBAs off campuses like a drug addiction, went ...

I wrote an article on February 22, 2017, commenting on Under Armour\’s Q4 results that year. I reported, \”His (CEO Kevin Plank), steady stream of ...

What business are you in? This has become the existential crisis of retail. Talk to digital natives and they\’ll tell you in no uncertain terms ...

Nordstrom\’s first day in business on Manhattan\’s West Side was a well-behaved, well-dressed mob scene of customers who were making the most of every shopping ...