For Old Navy or Gap, it’s a risky strategy to assume consumers will meaningfully find beauty or accessories as essentials. And the bigger risk is ...

Gap is chasing relevance with beauty, handbags, and a dream team of seasoned luxury executives. But the real story is one of classic retail tension: ...

When proof becomes the foundation of brand storytelling, loyalty follows. Younger consumers are not inherently cynical. They are discerning. They want to believe, but they ...

Sharon John stepped into Build-A-Bear Workshop 12 years ago seamlessly and successfully following Founder Maxine Clark’s retirement. While the boardroom predicted disaster, Sharon orchestrated a ...

Price John recruited executives from multi-billion-dollar companies, deliberately building a team of high-performers positioned for their next career leap. She offered them stretch opportunities that ...

You could imagine McMillon will follow a usual course of other retired executives by joining prestigious public company boards, giving speeches and perhaps writing a ...

Kim Kardashian is the brand’s guiding force, as well as creative director. “She’s unbelievably involved every single day in making the product experience exactly what ...

A turnaround is a bumpy ride, complete with false starts, exhilarating successes and disappointing failures. A new CEO must have the personal fortitude to recognize ...