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Experience

Home for the Holidays

As the Holiday shopping calendar moves into prime time,  it seems only appropriate to provide a preview of  what’s in store for the next three ...
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The Unlikely, Hard-Won Hipness of Elizabeth Arden (Yes, Elizabeth Arden)

A pop-up shop in the chicer-than-chic 16th arrondisement in Paris. Multi-page ad layouts in Vogue and Vanity Fair. Alliances with Net-A-Porter and buzzy New York ...
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Marketing to the Affluent

Why a One-Size-Fits-All Luxury Marketing Strategy Will Never Work! Let me introduce you to Dr. Brian Wansink and his research into people’s relationship with food. ...
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Bye Bye, Baby

Big Kids Want Their Own Stuff Rumor has it 20-year-old California Baby rakes in $20 million per year in Target alone, but that doesn’t mean ...
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A Socio-Anthro Take on the State of Shopping

My favorite 14-year-old girl, like so many in her generation, is lost without her phone. In spite of school, sports, eating and sleeping, she spends ...
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The “F” Word

I have seen sheets—high-thread-count, perfectly percale, cotton as soft as a baby’s bottom—made…and it’s not a pretty sight. Can you say formaldehyde? While all kinds ...
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2015 Luxury Disruption Chaos & Hope

Changing Pillars of Luxe The luxury industry is steeped in heritage that is paramount to brand positioning, so it’s no surprise that it lacks the ...
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U.S. Un-Opened: Why is Beauty So Low-Profile at the Biggest Global Tennis Event of the Year?

It isn’t Arthur Ashe Stadium, but as far as all-eyes-on-you public venues go, New York City’s heavily trafficked Bryant Park is pretty up there. So ...
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