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Jane Singer - Ralph Lauren - The Robin Report

Ralph Lauren: Icon, Image Maker, Movie Star

When I saw Very Ralph, HBO\’s documentary about Ralph Lauren, I realized I\’d forgotten about the ads. In the 80s and 90s, consumers and some ...
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Jane Singer - The Super Bowl Ads - The Robin Report

What Super Bowl Ads Say About Us

Many fans look to the Super Bowl for a great game and a celebratory event. A party with friends or a party of one. Always ...
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Pam Danziger - Amazon’s Luxury Folly - The Robin Report

Amazon’s Luxury Folly

No question, every successful entrepreneur has a certain amount of madness and the more successful they are, the madder. Using that measure, Jeff Bezos, who ...
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The Next Wave of Wellbeing

For nearly a century, retailers and other businesses have relied on television advertising to promote their products. And while advertising for some customers has been ...
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A Shiny Penney Opens Amidst the Tarnish

Imagine a JC Penney store where the layout is modern and cool, where there are extras like hair salons, shoe repair, video games, copious seating ...
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Field Notes from the Midwest

There was a bright light shining during the post-holiday mall doldrums in St. Louis, Missouri. This midwestern city (full disclosure, my hometown) is constantly reinventing ...
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Doing It Right: Mixed Use Retail Spaces for Millennials

It\’s time that retailers learn what real estate investors already know: Mixed use retail spaces are the mall of the future. Mixed use retail spaces ...
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To Dream the Possibly Impossible (American) Dream

Talk about tilting at windmills…in the midst of the biggest challenge physical store retailing has ever faced, someone has built the largest shopping and entertainment ...
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