The Unlikely, Hard-Won Hipness of Elizabeth Arden (Yes, Elizabeth Arden)
A pop-up shop in the chicer-than-chic 16th arrondisement in Paris. Multi-page ad layouts in Vogue and Vanity Fair. Alliances with Net-A-Porter and buzzy New York skin doc Dendy Engelman to get the word out about Superstart, its new skincare “booster.” […]
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