Melissa Gonzalez didn't plan to revolutionize retail. The Principal and founder of MG2 and author of The Purpose Pivot, left her Wall Street career for ...

Effective retailing demands that we enable people to find, believe, and share their own stories. And to do so enthusiastically, without hesitation. They shouldn’t have ...

Baker, as a real estate manipulator, gets high marks. As a retail leader and retail strategist, however, he has been an abject failure.

The biggest surprise is that the economy is still chugging along as strong as it is. You’d think that the consumer would be shutting down ...

The most highly visible hires in the retail world over the past few months have been at Walmart and Target. Both boards chose insiders to ...

For Old Navy or Gap, it’s a risky strategy to assume consumers will meaningfully find beauty or accessories as essentials. And the bigger risk is ...

Gap is chasing relevance with beauty, handbags, and a dream team of seasoned luxury executives. But the real story is one of classic retail tension: ...

When proof becomes the foundation of brand storytelling, loyalty follows. Younger consumers are not inherently cynical. They are discerning. They want to believe, but they ...