Articles in
Opinion
Planes, Trains, Trucks and Ships
Robin Lewis
March 28, 2016
It seems Amazon is now “nuking” everybody. Last week it was nuking the fashion industry. This week, the armed ballistic missile is pointed at the ...
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Amazon’s Fashion “Nuke”
Robin Lewis
March 15, 2016
Several years ago, Jeff Bezos said that Amazon had to figure out how to get their fashion business “right.” Subsequently, they began building an organization ...
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From Near Death, JC Penney Is Ready For Take Off
Robin Lewis
March 9, 2016
Marvin Ellison delivered. In his first year as the CEO of JC Penney he has achieved enough positive growth measures to give credence to his ...
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Happy New Year!
Robin Lewis
January 29, 2016
Not Much Happy or New About It, Except… This Holiday Season, Santa’s sleigh was so overstuffed that he was able to leave a lot of ...
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The Long Tail Theory
Robin Lewis
January 27, 2016
Can Be Reality for Traditional Megabrands A decade has passed since Chris Anderson wrote The Long Tail: Why the Future of Business is Selling More ...
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Amazon – The Rock and a Hard Place For Third-Party Merchants
Robin Lewis
December 2, 2015
From a real-time perspective, a snapshot of Amazon reveals a sprawling marketplace with the potential to become the largest transactional agent in the history of ...
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The Big Alibaba Bamboozle
Robin Lewis
November 18, 2015
The World’s Largest Counterfeit Market One can find fake or counterfeit brands in shops and on the streets of every major city in the world. ...
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Every Consumer is Now a Retailer
Robin Lewis
November 11, 2015
Hey! It’s a Store in Every Closet As if the traditional industry’s beaten and battered retailers don’t already have enough angst sitting on top of ...
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