Articles in
Opinion
What Makes a Millennial Spend Big?
Paul Conley
May 30, 2017
Money isn\’t easy to come by, especially when you\’re young. Thus, it’s common for people in early adulthood to be frugal. When there’s little money ...
Read More →
Black Friday, Cyber Monday: Irrelevant and Misleading?
Robin Lewis
November 30, 2016
It’s a silly game to keep tracking Black Friday and Cyber Monday. Just as same-store sales became a meaningless measure of performance once e-commerce took ...
Read More →
Facebook’s “Marketplace”
Robin Lewis
October 12, 2016
Inching or Sprinting To Social Commerce? Not long after Facebook was launched in 2004 as a social network, retail industry experts were bantering about whether ...
Read More →
Personalization! The Next and Biggest Thing
Robin Lewis
August 14, 2016
Bring It to Me, Just for Me, New, Now & More Often Listen to this. And, listen with great attention to what I’m about to ...
Read More →
Walmart + Jet.com Can Crush Amazon
Robin Lewis
August 9, 2016
In April 2014 I wrote, Walmart Can Crush Amazon. I focused on all of the competitive advantages Walmart has over Amazon. and if leveraged, implementing ...
Read More →
Is Jeff Bezos the New Ron Johnson on Pricing?
Robin Lewis
July 27, 2016
In 2012, JC Penney’s new CEO, Ron Johnson, made a huge bet. With a grand strategy to fundamentally transform JC Penney’s business model, his opening ...
Read More →
Eddie (no vision) Lampert: A Century Late and an Idea Short
Robin Lewis
July 19, 2016
What’s old is new again. It’s back to the future. Mobile phones are the new stores. These and many other metaphors reflect how the technology ...
Read More →
Seasonal Line-Cycles:Going, Going…Gone
Robin Lewis
May 9, 2016
Zara’s Process Innovation Trumps Product Innovation Zara was first in envisioning what the newly emerging techno-empowered 21st-century consumer would be demanding of the fashion world. ...
Read More →







