Gen Z Uses Luxury to Build a Personal Profile

Gen Z Uses Luxury to Build a Personal Profile

Where is Generation Z actually spending their money? As their social media profiles function like supplementary resumes, they’re spending to build their personal brands online. Young people are investing in highly considered luxury purchases to help them achieve their professional goals by visualizing the life they want to lead, or the person they want to become, on digital channels.

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A Store Is a Strategic Engine 1

A Store Is a Strategic Engine

Operationally rigorous retail is harder to replicate than it appears. It requires clear strategic priorities, disciplined assortment planning, and investment

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The Olympics Is a Runway Grab

The Olympics Is a Runway Grab

Athletes have always been role models. Veteran skier Lindsay Vonn has been a Rolex brand ambassador since 2009. But recently,

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How Barnes Noble Made a Comeback

How Barnes & Noble Made a Comeback

The Barnes & Noble strategy of deferring to local taste over stock-wide uniformity and treating stores as community hubs rather

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Retailing During Wartime

Retailing During Wartime

Retail, which has always been a canary in the coal mine with regard to the behavior of our overall economy,

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