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The Great Value Reallocation
Spoiler alert: Consumers are not simply trading down. They are reallocating trust, loyalty, and wallet share to brands and retailers that make their value unmistakable. ...
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AI and the Extinction of Retail
The creators of AI are sounding the alarm. No regulatory cavalry is riding over the hill to insulate your business from systemic failure. We are ...
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Why Are Department Stores Indispensable in Latin America?
While much of the world struggles to reinvent the department store, Chilean and Mexican retail giants are posting remarkable profits — by combining stores, malls, ...
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Mecca: Australia’s Retail Trailblazer
Beauty retailer Mecca hasn't tried to copy anyone else. It’s critical for every retailer to find its own way based on its leadership, vision, talent, ...
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Novig: The Robin Report Retail Miss of the Week, 9. 19. 26
Hey, we get that wherever Sydney Sweeney goes controversy follows. Companies who have used her in their marketing think they are getting good publicity when ...
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Can AI Be Trusted?
Join Shelley and Karen Leland, founder of Sterling Marketing Group and author of “The Brand Mapping Strategy,” as they unpack why reinvigorating a brand beats ...
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When Luxury’s Brand Ambassadors Become Adversaries
The luxury industry has traditionally positioned employees as brand ambassadors. But employees cannot convincingly represent a brand they can’t relate to or no longer believe ...
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What’s Going On in All Those AI Factories Centers?
You may already know this, you possibly don’t want to know this, but you definitely need to know this. Tokens are quietly becoming the basic ...
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