What Happened to Doc Martens

What Happened to Doc Martens?

Part of the Doc Martens revival has been driven by fashion’s ongoing focus on authenticity; the brand has benefited from being viewed as timeless rather than trendy. Unlike earlier generations who discovered Dr. Martens through music and sports, Gen Z buyers are often discovering the brand through social media influencers, vintage styling videos, and celebrity endorsements.

The Latest Retail Industry Insights and Analysis

LVMH Fall From Grace

LVMH Fall From Grace

Gen Z is forcing LVMH into a strategic pivot it can no longer postpone. The company that once grew by

Listen Up

Retail Unwrapped

Our weekly podcast with Shelley E. Kohan, & guests. Available on your favorite podcast platforms.

Experience
Get the Daily Report

Subscribe to The Robin Report and get our latest retail insights delivered right to your inbox.

We will never send you spam or share your info. 

Opinion

a woman with blonde hair and a microphone
New Episodes Weekly

The Retail Unwrapped Podcast

Retail insights on-the-go, with Shelley E. Kohan. Available on your favorite podcast platforms. 

From Our Partners

Technology

Sephora Pioneers BeautyTech

Sephora Pioneers BeautyTech

French beauty retailer Sephora is doubling down on stores while simultaneously accelerating its investment in AI, conversational commerce and digital

Woolworths Chatbot Went Rogue

Woolworths’ Chatbot Went Rogue

Research on human-computer interaction has consistently found that people respond positively to interfaces that feel conversational and warm, while younger

Management

Gen Z May Be Your Next Boss

Gen Z May Be Your Next Boss

Next gen managers prioritize transparency and workplace flexibility, and their aversion to top-down management models means they’re empathetic and amenable

Operations

LVMH Fall From Grace

LVMH Fall From Grace

Gen Z is forcing LVMH into a strategic pivot it can no longer postpone. The company that once grew by

Scroll to Top
Skip to content