Tariff-driven cost inflation is likely here to stay, and now, with an ongoing Iranian war, potentially explosive expense inflation is upon us. More than ever before, you need to refine and carefully manage a framework of decision analytics that examines the dynamics of costs, price increases, demand changes, plus newly added expense burdens – all as they will affect your profitability. Successfully managing through the pandemic and the “Liberation Day” madness could very well be mere warm-ups for what’s coming.