Author

Dana Wood

Dana Wood has been writing about alpha hydroxy acids, tinted moisturizer, and deep conditioner for decades — and she’s more than okay with that. Kicking off her career as a cub reporter on the beauty desk of WWD, she logged 20 years at Condé Nast, overseeing the beauty departments of three publications. In the middle of that glossy mag stint, she decamped to L’Oréal, as AVP Strategic Development for the French beauty behemoth’s Luxe division. In that role, she was tasked with trend analysis, copywriting and providing research support for pivotal American indie brand acquisitions. (Bonjour, Kiehl’s!) Since relocating from NYC to Florida, she has written extensively for The Wall Street Journal and Alexa, the luxury style section of The New York Post. In addition to The Robin Report, she’s a regular contributor to BeautyMatter and Insider’s Guide to Spas. When not at her desk, she can be found cursing herself on the tennis courts of The Racquet Club of St. Pete.

Dupes Undermine Prestige Brands

With more than 60,000 monthly searches, and nearly a half million downloads since its 2018 debut, the comparison-shopping app Brandefy is a success by any ...
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What Should Revlon Do to Save Itself?

Revlon Odd Fellows If ever there were a weirder fit with Revlon’s already quirky portfolio of brands, I can’t imagine what could top the fact ...
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Glossier’s Next Chapter

Readers, let us not forget this: Emily Weiss, after founding a wildly successful blog that spawned an even more wildly successful beauty brand, is still ...
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Looking at Unboxing Beauty Videos

While the lion’s share of recent beauty chatter has centered on 30-second viral TikToks, the polar opposite phenomenon – long, elaborate “unboxing” videos – is ...
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Influencers at Any Age

Back in the olden days, women weren’t expected to look stop-traffic terrific at age 60. But try telling that to Janet “Grateful Gardenia” Gunn, an ...
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Big Beauty Needs a Detox

It’s 2022. Why am I having to worry about whether the Pantene Mist Behaving Dry Conditioning Mist I have tucked in a bathroom drawer, or ...
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DEI in Perfumery: About Time

It isn’t just the deep-thinking, hyper-articulate panel participants that have made the Fragrance Foundation’s recent webinar stick out in my mind for a solid six ...
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Real Housewives Get Rich

Recipe for confusion: changing the name of your beauty brand just as consumers were becoming aware of the fact that you even had a beauty ...
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