Ken Fenyo has spent more than 25 years at the intersection of retail, technology and innovation, helping retailers and technology companies bring new ideas to market. He is Co-Founder & Principal of Astra Works, an AI strategy consultancy, and Managing Partner of Pine Street Advisors, where he advises retail tech companies and investors.

Fenyo has held senior roles at Kroger, YOU Technology, Grabango and Coresight Research, as well as McKinsey & Company. At Kroger, he led Loyalty & Digital and created the company’s first digital coupon program. He later founded YOU Technology, a leading digital incentive platform, which was acquired by Kroger.