Author
Thaler Pekar
Thaler Pekar is the CEO of Thaler Pekar & Partners. For 20 years, she and her team have worked with smart leaders worldwide to build and sustain cultures of exceptional communication.
Why Chief Storytellers Are a Bad Idea
Thaler Pekar
January 8, 2026
Effective retailing demands that we enable people to find, believe, and share their own stories. And to do so enthusiastically, without hesitation. They shouldn’t have ...
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