Author

Nick Cormier

Nick is the Founder & Editor-in-Chief at The Fabric of Culture and serves as the Director of Strategic Partnerships at It’s A Working Title — a boutique strategy, research, and content firm. He has worked in a variety of industries across people ops, marketing, and business operations, but his passion has always been within retail. His writing is focused on the business side of fashion and how it intersects with culture on a global scale. Nick holds a BA in Psychology from the University of Michigan and an MBA from Vanderbilt University’s Owen Graduate School of Management.

It’s U.S. Open Time: Pro Athletes Help Brands Win

Partnerships between brands and sports figures are becoming more popular, but now female athletes are starting to show a stronger ROI.
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